Starbucks rolls out smart phone payments in Canada – The Globe and Mail
On Tuesday, the giant chain will break new ground in Canada in offering mobile payment, starting from an iPhone and, in the coming months, Android and BlackBerry devices. It’s betting that by transforming shoppers’ phones into mobile wallets, it will get consumers to splurge more – and return more often.
Starbucks’ mobile payment may be the tipping point for other merchants, along with telecommunications, technology and financial services players launching their own mainstream digital wallets, aiming to turn today’s checkout into a relic. Retailers are counting on new technology to make payment as easy as tapping a phone at a scanner, hoping to spur customers to make more impulse purchases while automatically offering coupons and loyalty rewards so they will buy even more.
Strange Random Retailing Quote:
“A satisfied customer is the best business strategy of all.” – Michael Leboeuf
- Starbucks has processed 20M mobile payments since January (venturebeat.com)
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- You can now Donate from your smart phone with Vanco Mobile Access (riverrockchurch.com)
- Starbucks launches Android app for mobile payment (vodafone.com.au)
- Starbucks’ Android app, mobile payments; Zaarly hits $1 million in transactions (techflash.com)
- Starbucks: No Wallet Needed (iphone.appstorm.net)
- Starbucks extends m-payments to Android (mobile-ent.biz)
- Smart Mobile Payments to be Available Globally in Europe (UK and Ireland) and North America (USA and Canada) for YESpay-Wallet Merchants (prweb.com)