RIP Larry Hagman: “Dallas” Oilman J.R. Ewing Had A Passion For Solar Energy – Forbes

English: Larry Hagman attending the "Nigh...Larry Hagman may have played television’s most famous evil oil baron, J.R. Ewing, but in real life the “Dallas” actor was a fierce proponent of solar energy.

In July 2010 I interviewed Hagman, who died Friday in Dallas at age 81 while shooting a sequel to the long-running television series, when he agreed to revive J.R. in a commercial promoting solar power. As I wrote in The New York Times:

J. R. Ewing returned to the small screen on Tuesday, and the boys down at the Cattlemen’s Club just might need a double bourbon when they hear what he has to say.

“In the past, it was always about the oil,” Mr. Hagman says in a TV commercial that was unveiled Tuesday at the Intersolar conference in San Francisco. “The oil was flowing and so was the money. Too dirty. I quit it years ago,” he growls as he saunters past a portrait of a grinning J. R. in younger days and a TV showing images of an offshore oil rig and blackened waters.

Putting on a 10-gallon hat, he heads outside into the sunshine and gazes at a solar array on the roof of the house. “But I’m still in the energy business,” he says. “There’s always a better alternative.”

“Shine, baby, shine,” he says, ending the spot with his trademark J. R. cackle.

Hagman told me the BP oil spill in the Gulf of Mexico energized him to go public with what had been a private passion.

via RIP Larry Hagman: “Dallas” Oilman J.R. Ewing Had A Passion For Solar Energy – Forbes.

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Posted on November 27, 2012, in Article and tagged , , , , , , , . Bookmark the permalink. Leave a comment.

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